Mumbai: Tata Nexarc on Tuesday announced the appointment of Kapil Ohri as head of performance marketing and customer success. He brings over 15 years of experience in digital media across digital transformation, D2C, media planning, programmatic advertising, and content marketing, working for companies like Mindshare, Ogilvy, Nnnow.com, Afaqs etc.
Ohri shared about joining his new role at Tata Nexarc via a LinkedIn post. He posted, A “New Start,” After several years in the CPG sector, it’s time to reboot. It’s time for a “New Start” and become part of Tata Business Hub team as Head of Performance Marketing & Customer Success (Engagement Marketing). It’s time for a fresh mission - Enable emerging businesses to grow, solve challenges and optimize processes. And with this change, I have also moved out of Delhi NCR. Namaskara Bengaluru.”
Prior to joining Tata Nexarc, Ohri was the deputy general manager at Dabur India. He joined the company as head of digital marketing.
Ohri founded ‘afaqs! Campus,’ a digital marketing education venture that has coached over 2,000 marketing professionals from leading companies and institutes. He is the author of the series of books titled “The Curious Digital Marketer.”
His LinkedIn profile read, “He has won around 35 awards (including team awards as well) at national and APAC level for digital marketing work for brands.”
The Top 100 Digital Marketer Awards in India featured Ohri twice. In 2020, he received the Top 100 Smartest Digital Marketer award from ET NOW & World Marketing Congress. He has also won the title of Top 100 Digital Marketer from Paul Writer PluralSight in 2017.
