MUMBAI: Why should buying a used car feel like buying a mystery box? Cars24 says not anymore. Cars24 has just fired up a game-changer for Indian car buyers with the launch of Care+, an all-in-one post-sale ownership plan that promises to take the stress out of second-hand car purchases. Rolling out across major cities and soon pan-India, the plan offers an integrated mix of extended warranty, annual servicing, 24x7 roadside assistance, and even a guaranteed resale value all bundled into a single offering.

In a market where more than 80 per cent of used car buyers feel uncertain after the sale, Care+ aims to flip the script. According to internal data, 65 per cent of buyers have never received warranty or post-sale support, 70 per cent are clueless about resale value, and nearly half end up footing bills for repairs that should’ve been covered.

Enter Care+, designed to remove the guesswork and offer clarity from the get-go:

●    Extended Warranty: Up to 3 years or 45,000 km on key components including engine and AC, with national repair access and free pickup/drop.

●    Annual Servicing: Certified technicians, real-time tracking, genuine parts and freebies like wheel alignment.

●    24x7 Roadside Assistance: For flat tyres, fuel issues, jumpstarts and minor repairs, with towing up to 40 km.

●    Assured Buyback: A guaranteed resale value from day one, making upgrades easy after 12 months.

“We’ve seen that trust in the used car market comes down to two things clarity and support,” said Cars24 Co-founder and CMO Gajendra Jangid. “Care+ isn’t just another feature. It’s a mindset shift. It tells customers they’re not on their own after the sale.”

Since its soft launch, Care+ has already been adopted by over 1,000 customers in three cities, with a glowing 4.8/5 satisfaction score. Cars24 expects more than half of its buyers to opt into Care+ by the year’s end, a bold indicator that consumers are hungry for post-sale certainty.

With Care+, Cars24 becomes the first platform in India’s used car segment to offer a tech-enabled ownership experience that goes well beyond the transaction. In a space plagued by patchy support and limited service guarantees, Care+ might just be the much-needed tune-up the industry didn’t know it needed.

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