Mumbai: In line with its continued thrust on ‘Innovation’, Future Generali India Insurance Company (FGII) launched its Annual Report for FY 2022-23 in a never-seen-before avatar. This report comes in the form of a book and is one of India’s most comprehensive cricketing memoir-cum-annual report. The annual report consists of a specially curated collector’s item - a section on Game Changing Moments - penned by the sports journalist, Ayaz Memon.
The book encapsulates the vibrant journey of Indian cricket since 1932 – showcasing a remarkable voyage through 18 pivotal Game Changing Moments that have reshaped Indian cricket’s narrative and left an indelible mark on the nation’s collective consciousness. The report is, further, enriched by exclusive interviews by Memon with four cricketers across different eras – Mohinder Amarnath, Anil Kumble, VVS Laxman and Mithali Raj.
The memoir-cum-annual report was launched by cricketer Anil Kumble, in the presence of the author of Game Changing Moments, Memon and Future Generali India Insurance MD & CEO Anup Rau along with other dignitaries. Host and actress, Mandira Bedi, anchored the ceremony, and Kumble faced a few turners from her repertoire - reminiscing the long climb of Indian Cricket to its present glory and his experiences. At the event, Memon narrated a book chapter, beautifully brought to life through a sand art presentation. To add an exciting twist to the proceedings, Kumble took centre stage and performed an extraordinary act by bowling to Rau. The exhilarating climax occurred when Kumble's delivery to Rau struck the LED screen, shattering it and revealing the long-awaited annual report.
Speaking at the launch, Kumble said, “Being the nation’s most followed sport, cricket epitomises hope, joy, celebration, sometimes even gloom for this country of a billion plus. But one thing remains constant across the spectrum of emotions - is the inspiration. Be it a valiant loss or a gallant victory, Cricket represents the spirit of “efforts over results” – much like insurance. I would like to congratulate Ayaz, Anup and Team FGII for their efforts in realising this audacious project.”
The launch of this innovative book comes at an opportune moment, given the Men’s Cricket World Cup is going on, as we speak. India’s hopes are pinned on our formidable team, and I would always wish them the best”, concluded Kumble.
Dedicated to a country of a billion plus cricketing connoisseurs, this unique book is available across leading national bookstores for in-store purchase and is also available online on Amazon.
Commenting on the initiative, Rau said, “In the world of insurance and beyond, the true game changers are those who innovate with a purpose. We have transformed our annual report into a collectible cricketing memoir and are making it available for sale. Like in the previous years, the funds generated from the orders of these reports will go for a noble cause to our NGO partners. For us, it's not just about statistics; it's about the stories that inspire. This effort is our tribute to the spirit of cricket and the aspirations of a billion-plus fans. And as the Men’s Cricket World Cup unfolds, we wish our home team the very best."
Future Generali India Insurance has a unique track record of preparing annual reports, as collectibles, which are offered for purchase to the connoisseurs. The proceeds from purchase of the report goes to Future Generali’s NGO partners. So far, the company has been able to touch 5,000+ lives through the orders received from their previous annual reports.
