Mumbai: In a Shocking development, Google decided to lay off 30000 people while restructuring ad sales platforms by Artificial Intelligence (AI) upgrade.
As reported by The Information, AI surge will replace scalable excessive human resources in ad sales units. The news was internally shared by the president of the Americas and global partners, Google last week.
As per media reports, Google earlier laid off 12000 employees initially this year.
Google ensures effective use of AI in operations, probably it can be cost-cutting measures taken by Google. Google introduced AI-powered Ads to foster ad sales.
The AI-powered campaign planner Performance Max was launched in 2021.