MUMBAI:  Balaji Telefilms has received the green light from the National Company Law Tribunal (NCLT), Mumbai, for its Composite Scheme of Arrangement that merges its wholly owned subsidiaries — Alt Digital Media Entertainment and Marinating Films — into the parent company. The appointed date for the merger has been set as 1 April 2024.

The scheme, sanctioned under sections 230–232 of the Companies Act, aims to simplify the group structure, slash redundancies, and boost operating efficiency across its content empire — from streaming platform ALTT to reality show production and IP development.

According to the tribunal’s order, the merged entity will benefit from economies of scale, unified cash flow management, and enhanced resource optimisation — all under the Balaji banner, which is already listed on NSE and BSE. No shares will be issued, given the transferor companies are fully owned by the transferee.
The consolidation brings together:

* Alt Digital, home to subscription-based OTT content under the ALTT brand;
* Marinating Films, known for unscripted and event IP;
* and Balaji Telefilms, India’s leading producer of Hindi and regional TV content.

The merger was approved by shareholders at an April 2025 meeting and has cleared all statutory hurdles, including SEBI, BSE, NSE and tax authorities. The company has also settled creditor objections and responded to pending GST disputes, with all liabilities transferring to Balaji Telefilms post-merger.

In short, Balaji is scripting a cleaner, leaner, and meaner future — bringing its IP under one tent to better play the platform and profit game. The final step? Filing the certified order with the Registrar of Companies, which will trigger the scheme's effective date.

More drama, less duplication — just the way Ekta Kapoor likes it.