MUMBAI: Marco Bassetti, the no-nonsense chief of Banijay, is set to receive the prestigious Variety Vanguard Award at Mipcom Cannes this October. Known for helming global smashes like Survivor and Peaky Blinders, Bassetti will be honoured on 13 October during a keynote conversation at the Palais des Festivals.

The award—jointly presented by Variety and Mipcom—recognises television titans who’ve reshaped the global entertainment business. And few have done it with as much panache (and profit) as Bassetti.

“Marco Bassetti is one of the most entrepreneurial, visionary and impactful television executives of our era who has led Banijay Entertainment to be the world’s largest production and distribution group through his championing of creativity, independence, and innovation,” said Mipcom Cannes & Mipcom Junior director Lucy Smith. “It is our privilege to partner with Variety to recognize his achievements in front of the global TV industry at Mipcom Cannes and to hear his insights on wider opportunities, developments and trends globally, which as a true vanguard, are always invaluable.”

Variety co-editor in chief Cynthia Littleton said “Banijay has proven to be one of the most dynamic of the super indie content groups to emerge on the global stage.” She added: “Under Marco Bassetti’s leadership the company has delivered strong results and ambitious slates. We are happy to present him with the Variety Vanguard Award at Mipcom 2025 for his contributions to this ever-growing industry.” 

Strong and ambitious are understatements. In 2024, Banijay racked up a staggering €3.3 billion in content business and posted an EBITDA margin of 15.8 per cent. While already ruling the unscripted kingdom, Bassetti now has scripted squarely in his sights—with the company eyeing €1 billion in scripted revenues for 2025. The pipeline includes Carême (Shine Fiction for Apple TV+), Asterix & Obelix: The Big Fight, and a much-hyped Peaky Blinders film for Netflix.

If that wasn’t enough, Bassetti’s been on a shopping spree: acquiring Caryn Mandabach Productions (home of Peaky), Fábrica, The Forge, and Balich Wonder Studios (FIFA World Cup Qatar 2022), plus stakes in Hyphenate Media Group, Conker Pictures, Rabbit Track Pictures, and Lenny Henry’s Esmerelda.

The award will be the crowning moment of C-Suite Conversations—a Mipcom-Variety initiative helping top execs decode the chaos of today’s content world.

Mipcom Cannes runs 13–16 October. And with Bassetti centre stage, the festival’s finale promises to be nothing short of blinding.